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How can ISA (Inside Sales Agent) Services Help Real Estate Agents Grow their Business?

by Eva

How can ISA (Inside Sales Agent) Services Help Real Estate Agents Grow their Business?

Did you know that the average real estate agent only closes about 10% of their leads? That means that for every 100 leads an agent has, they only do business with 10 of them. Several factors contribute to this low success rate, but one of the biggest is that most agents don’t have the time to follow up with all their leads. They’re too busy working with clients, showing properties, and taking care of administrative tasks.

This is where an ISA comes in. The inside sales agents real estate are Virtual Assistants specializing in lead follow-up. They take on the task of contacting the leads for a company, building relationships, and nurturing the leads until they’re ready to buy or sell. 

This post will show folks how an ISA can help them grow their business by freeing up their time and increasing the success rate with leads.

The Purpose of an ISA:

According to the National Association of Realtors, the typical real estate agent spends about 25% of their time finding and working with clients. This leaves time spent on unnecessary tasks rather than developing relationships and growing one’s business. 

An inside sales agent (ISA) can help by –

Qualifying leads:

They use a script to qualify inbound and outbound leads so that one can focus on the most promising ones. For inbound leads, they’ll ask general questions about the property. For outbound leads, they’ll find out if the person is interested in buying or selling a property. 

Nurturing leads:

After a qualified lead, they will work to build a relationship by providing helpful information and resources. They’ll maintain regular contact with leads through phone calls, emails, and text messages. 

Closing deals:

When a lead is set to buy or sell, the ISA will help move the deal forward by scheduling appointments, coordinating with other agents, and handling paperwork. 

Performing administrative tasks:

In addition to working with leads, they can also take care of administrative tasks such as 

  • Scheduling appointments
  • Preparing marketing materials
  • Updating the company’s CRM

How Can the Services of an ISA Help a Company Grow?

An ISA may be used to invest in a variety of ways, including:

  • More time to focus on your company:

When you have the inside sales agents for real estate, you don’t have to worry about lead follow-up. This frees up some valuable time to focus on other aspects of your business. 

  • Spend more time with clients:

Have you ever had a client who needed more attention than you could give them? With an ISA, you can delegate the task of lead follow-up to someone else. This way, you can focus on your clients and give them the time and attention they need. 

  • More deals closed:

Since an ISA specializes in lead follow-up, they can close more deals than the average real estate agent. Some have a closing rate of 30% or higher. It means that for every ten leads ISA contacts, they can close 3 of them. 

  • Increased business growth:

When more deals are closed, you’ll see a corresponding increase in business growth. It can lead to more commission income and referrals, which can help you take your business to the next level. 

  • Greater work/life balance:

One of the biggest benefits of having an ISA is that it can assist you in achieving a better work/life balance. You’ll have more space for your personal life when you’re not bogged down by lead follow-up. It might have a significant impact on your general job satisfaction.

Overall, an ISA can be a valuable asset to your business. If you don’t already work with one, it’s probably worth considering doing so. You’ll see a significant difference in your company’s development and overall success. 

Many reputable websites share valuable information like this piece that helps real estate agents grow their businesses. Also, they suggest other effective marketing techniques like how postcards can be used to market your business effectively, etc. So, be sure to check them out!

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